We get your brand
into print, and keep it
there.
Four services, run by people who used to sit on the other side of the desk. Tell us what is coming up and we will tell you which one fits, on the first call.
Book a first call
Media relations
We keep a short list of the editors and writers who cover your category, and we pitch them stories they can actually run. Every pitch is followed up by phone, and every interview is prepared the day before.
- Story angles each month
- Targeted pitching
- Interview prep
- Monthly coverage report

Launches
A launch is a calendar problem. We plan the embargo, book the previews, send the samples and run the press day, so the coverage lands in the week you open and not three weeks after.
- Launch timeline
- Embargoed previews
- Sample seeding
- Press day on site

Reputation
Most bad mornings can be planned for. We write the holding statements, train the people who will speak and stay on call, so when a story goes wrong you answer within the hour.
- Issues audit
- Holding statements
- Spokesperson training
- On call cover

Founder profiles
Editors write about people before they write about products. We find what your founder can say that nobody else can, then place the profiles, opinion pieces and podcast slots that say it.
- Founder story
- Profile placements
- Ghostwritten opinion
- Podcast booking
Three ways to work with us
Retainer
From €6,500 a monthOur press office becomes yours. We pitch every week, keep the calendar a season ahead and pick up the phone when an editor calls about you.
- Six month start
- Director and lead on the account
- Weekly pitching
- Monthly coverage report
- Shared channel
Launch
From €18,000 per launchOne opening, one product, one collection. Ten to twelve weeks from the first call to the press day, then a month of follow ups.
- Launch timeline
- Embargoed previews
- Sample seeding
- Press day on site
- Fixed fee
On call
From €2,000 a monthFor the morning a story goes wrong. Statements drafted, spokespeople trained and someone who answers within the hour, day or night.
- Issues audit
- Holding statements
- Spokesperson training
- One hour response
- Monthly fee




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